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Candles, Oils & Room Sprays © Ellis Home and Garden | Terms of Use | Skip to site navigation Skip to blog entries Skip to archive page Skip to left sidebar Skip to right sidebar The Truth about TJ Maxx As I mentioned earlier, TJ Maxx invited a bunch of fashion bloggers from around the country to their headquarters in Framingham, MA, for a behind-the-scenes look at how their business really operates. It was an awesome experience. My brain is overflowing with facts and information right now, so I'll just dive right in and share some of the key things that I learned. First, I should preface this report by saying that I've been a long-time fan and loyal customer of both TJ Maxx and Marshalls. I never quite knew how they managed to sell brand names at reduced prices, but my assumption was always that they bought overstock, irregular merchandise, and probably did some other wheeling 'n' dealing that would simply never become transparent to me, the customer.

Some stores seemed better than others; some days you got lucky, other days you'd leave frustrated and empty handed. Sometimes you'd find a deal on something you loved or needed; other time you'd find sub-par styles at practically full price (or at least, stuff that just wasn't a good deal. For us budget babes, a $200 blouse that's marked down to $80 still isn't a bargain.) So yeah, that's kinda where I stood with regards to TJ Maxx and Marshall's prior to the blogger event, and I gotta say, not much has changed. However, I did learn some new and interesting facts so read on (more photos from the event, too!) One of the misconceptions I had about TJ Maxx/Marshalls was that they bought leftovers that other stores didn't want or couldn't sell. That's not true: We were told that they buy directly from 10,000 vendors in 60 countries. So they're buying the same top quality stuff that you can see at the same time being sold for more at department stores. They're able to do this for a number of reasons, but one of the top reasons is that TJX agrees not to advertise or announce the specific brand names that they carry.

So here's a tip for you shoppers: If you sign up for alerts at the TJX website, they'll send you email updates about great new product roll outs and stuff at stores near you. They won't be able to mention the specific designer names, but you can pretty much safely assume that some great new shipment of merchandise just came in, and it's time to head to your nearest location. Another misconception I had about the TJ Maxx/Marshalls was that the food products might be past their expiration date or just stuff the department stores couldn't sell--even stuff from last season.
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So all that food is top quality, fresh, and purchased directly from the vendors. Good to know, because I love putting together gift baskets with the gourmet goodies I find at TJX. And I buy a lot of my tea and coffee from them, too, so I'm glad it's not old! Yet another commonly held myth about TJX is that they sell only irregular or damaged merchandise. This is simply not true: 95% of their goods are top quality (ie. perfect, no flaws) while only 5% is irregular--and if it is, it will be clearly marked as such.
creative ways to decorate your room on a budgetFor me, this isn't a big deal.
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The TJ Maxx folks also let us in on a little secret: Sometimes vendors will label something "irregular" even when it's perfectly fine JUST so they can sell to TJ Maxx/Marshalls without "upsetting" their other clients, like your big department stores. So buy with confidence, ladies! Those are just a few of the things we learned about how the business operates. We also got the scoop on some upcoming initiatives by the company, including remodeling the dressing rooms in just about all of their stores across the country. I'm looking forward to some better lighting and stall doors with locks that actually work! They're also expanding their shoe sections with in-store shoe boutiques--you may already been to a Shoe Megashop at a store near you, in which case you know what I'm talking about. Those have been successful so far, so they're planning on opening more across the country. Same with The Cube, the boutique within the store that caters to the 16-24 year old crowd with the latest juniors/contemporary styles, all gathered in one convenient spot within the larger store.

These also look promising and there are more on the horizon. Finally, TJX is looking into ways to expand their beauty offerings. Right now, the beauty products are often tough to sort through; a lot of the stuff gets open and tested by customers (not cool), so I would welcome an improved beauty/makeup section at TJ Maxx/ Marshalls so long as the prices stayed the same (ie., low). We learned a TON more but I'm short on sleep and this post is verging on becoming excessively long, so I'll close by saying that the entire TJ Maxx crew was absolutely gracious, friendly, and visibly passionate about what they do. They are a very successful company, and continue to enjoy success during these tough economic times. It's no surprise that business has picked up for them in recent months. I was exceedingly pleased with the level of respect that they extended to us, "mere" fashion bloggers, and the degree of professionalism with which we were all treated. It was clear that they wanted this event to be the start of a continued relationship.

They don't offer online shopping, which puts them at a slight disadvantage when it comes to promoting their products online, but they recognize the important role bloggers play, and more importantly, they want to be sure they are reaching our readers. And they want YOUR FEEDBACK! Clearly, your feedback is invaluable from a business perspective, but I think both parties can benefit. So here's what TJX wants to know (spill all in the comments--and if you have any questions, I'll do my best to answer them): What is it about the TJ Maxx/Marshalls shopping experience that dissatisfies you? [Above: Stacy (Mom Central) and Nichelle (55 Secret Street) browse TJX holiday merchandise] Splurge versus steal fashion show Tempting shoe styles for Spring 2009 The latest winter styles--coming soon to a store near you! Bloggers Adriana (The Fashion Bomb), Wendy (nitro:licious), and Anna (Shoe Smitten) snap pics of more irresistible shoes presented by the "Men of Marshalls"